YARA
Background
Yara, a global leader in crop nutrition, has been at the forefront of feeding the world responsibly since its founding in 1905. With 17,000 employees operating in over 60 countries, Yara’s mission is to grow their knowledge to responsibly feed the world and protect the planet. In 2023, Yara reported USD 15.5 billion in revenues. They have a commitment to innovation and sustainable growth.
As part of its evolving mission, Yara aims to become climate-neutral and promote nature-positive farming through cutting-edge digital tools, partnering with stakeholders across the food value chain to enhance sustainability and efficiency.

The challenge
With a vision based on ensuring a nature-positive food future, Yara created a robust, future-proof Learning & Development (L&D) strategy to upskill their workforce and partners. With a fast-evolving agricultural industry and a need to stay ahead of climate challenges, Yara required the best learning solutions on the market and a partner to help their teams acquire the necessary competencies and help out in creating learning modules.
TicTac Learn was selected as a key partner on this ongoing journey, tasked with delivering a comprehensive solution that would address Yara’s training needs at scale.
The solution
TicTac Learn has provided a wide range of products and services in L&D to assist Yara in achieving their ambitious goals. Our collaboration included:
- Platform consulting and integration with Docebo: As a Docebo provider, TicTac Learn designed and implemented intuitive dashboards to centralize Yara’s diverse learning projects. This has made the learning experience more cohesive and user-friendly for their global workforce, simplifying the tracking of learning paths and boosting user engagement.
- Articulate licenses: Yara was set up with a world-learning digital learning solution for creating eLearning modules, coupled with branded templates for a cohesive brand identity.
- Ongoing content creation: Our team also assisted in developing script and eLearning modules ensuring that Yara’s L&D programs are rolled out according to plan.
- Strategic workshop: We hosted a workshop to upskill Yara’s global L&D team, updating them on Kirkpatrick's evaluation model, among others, to ensure that Yara’s learning initiative achieves measurable results.






The impact
After three years of collaboration, Yara now possesses the tools and knowledge necessary to manage their L&D needs independently. Our work has enabled Yara to enhance internal learning processes and sustain momentum in their efforts to lead the shift within agriculture. The following are key results from our partnership:
- Engaged learners: By leveraging Docebo’s platform, Yara has successfully boosted engagement, making learning accessible, attractive and aligned with their sustainability goals.
- Sustainable growth support: With flexible and on-demand content creation, Yara continues to partner with TicTac Learn for our expertise, ensuring they have additional support whenever needed on their ongoing journey.
- Upskilled global teams: Yara’s L&D team is equipped with the latest learning models and techniques, driving more effective training initiatives.


“Tictac has played a key role in the development of our upskilling initiative, where the challenge was to translate complex agronomic concepts into accessible and engaging content, delivering real value to both our internal teams and partners.
What started as a collaboration on learning materials has grown into a strategic partnership that helps us evolve our platform, improve accessibility and increase engagement across our teams.”
Agronomic Capability Lead and Communication, Yara International
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